The Chinese economy continues its dynamic exhibition, averaging around 10% development throughout the previous 5 years. As barriers to passage are diminished, an ever increasing number of businesses are considering their entrance into China. This is with an end goal to catch some level of the returns produced by China’s 1.3 billion consumers. This series of reports is expected to give fashion retailers, who are intending to enter China interestingly, with an outline of the Chinese fashion industry. Furthermore, the reports go about as a speedy update for companies who have proactively entered China as it touches on the industry, trends, brands accessible, wholesale and retail valuing, sort of clothing cutting liked, consumer conduct and refreshed regulations. A key test while entering China is the various regions in China.
Consumer conduct and preferences for food, fashion and lifestyle differ decisively in these regions. For instance, retailers should not assume that products or Fashion styles that sell in Shanghai will also be well known in Xiamen which is in southern China.
The series of reports includes:
Report 1 Outline of China Fashion Industry
Report 2 Regulations: an outline of the administrative climate in China
Report 3 Local Analysis: Analysis of the critical regions in China according to a retail perspective
Report 4 Ladies’ Fashion and Consumer Conduct
Report 5 Youngster’s Fashion and Consumer Conduct
It is forecasted by the bank’s Quarterly Bank reports that Gross domestic product would drop to 8% in China in 2007. Goldman Sachs, however as we would see it Gross domestic product rate might be higher because of increased creation and consumption. In 2006 China’s metropolitan living consumption increased at a higher rate than Gross domestic product, both on a public and common basis. Despite strong development, expansion remains moderate with month to month expansion averaging 1.3% year on year from January to September 2006. It is forecasted that yearly development in consumer prices will reach 1.8% in the mid-2007. This is because higher land prices would influence creation costs. Increased investment would thusly take care of inflationary pressures.
Retail Industry in China
Increasing pay in China and Government efforts in empowering consumer use have resulted in rising domestic consumption. Statistics show that complete retails sales of consumer goods increased by 12.5% to RMB 6,718 billion out of 2005. In any case, it drops slightly to around RMB 6,400 billion US770b in 2006. One of the factors is the import portion imposed by US and European Association in 2006 OandL. Notwithstanding, with the increase in pay and domestic consumption, it is normal that the development pace of retail sales can be kept up with at around 10% in the following 5 years OandL projection and Goldman Sachs Worldwide Investment Report China’s robe chinoise satin clothing market has been developing at 7% and is presently a USD40 billion industry. Retail chains represent roughly 40% of the market.